Social Media

Social media is an integral part of life in business and we use this to promote our brand, market products and make a more personal connection with our customers. Maximising your content that users will share with their social networks is a strategy for attracting new and unique visitors to your website.

7 Free Stock Video Sites

Video marketing is a powerful tool for audience engagement. Videos will add more dynamic content to your website, and...

Why Your Ecommerce Business Needs A Visual Content Strategy

Humans are visual animals and stories have been used for tens of thousands of years. Since the beginning of time, we’...

10 Key Website SEO Elements

If you want higher organic traffic and people to buying from you, the goal of these 10 SEO elements is to make high q...

What Are Amp Stories?

A demonstration using Shopify with the Amp Story extension. AMP stories immerse readers in tappable, full-screen cont...

Build an Audience of Instagram Followers for Your Business

Did you know that instagram can be a highly-targeted, visual advertising channel for your brand? In fact, a recent st...

How to Drive Targeted Traffic to Your Online Store

So, you’ve created a beautiful online store and you’re carrying products that you know people will love but the only ...

Facebook Policy Changes on Sharing Website Links

You may have noticed when posting a link on Facebook you can now no longer edit the image, title and description. As ...

Make Your Brand Stand Out From The Crowd

Welcome to our first blog post on Optimum Graph. This blog is designed to provide Shopify website owners and managers...